Print Collateral
OBJECTIVE: To update, standardize, and revitalize the marketing materials for each of the five ForeverLawn product lines. The pieces below are a selection from each of the product lines, reflecting some of my contribution to the rebranding initiative.
ASLA Trade Show Booth Design
OBJECTIVE: To create an inviting space highlighting K9Grass, LandScapes, and Playground Grass, three of the ForeverLawn product lines.

SOLUTION: Three backlit display banners (one per product line) arranged around a taller central pillar highlighting ForeverLawn as a whole brand. These informational displays divide the booth space into 3 smaller zones, facilitating both product demonstrations and individual conversation between sales representatives and  booth visitors

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